HOW TO USE PERFORMANCE MARKETING SOFTWARE FOR B2B LEAD GENERATION

How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark

How to Minimize Mobile Application Churn With Efficiency Marketing SoftwareApp churn is an important organization metric that measures the percentage of users who stop using an app in a given timeframe. A high rate of churn can be a warning sign that users are losing interest and turning to competitor apps.While customer procurement methods are vit